Business Clusters for Non-Business Majors: Introduction to Marketing

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The Willumstad School of Business also offers business clusters for non-business majors. These clusters afford liberal arts and science majors the opportunity to explore the various business disciplines on an introductory level. Course prerequisites, if any, must be met. The clusters consist of four courses each as follows:

Required:

BUS (0204) 162 - Business and Society Credits: 3
MGT (0210) 262 - Principles of Management Credits: 3
MKT (0212) 280 - Marketing Credits: 3
MKT (0212) 480 - Advertising Management Credits: 3