NY State Program Code: 33785
HEGIS Code: 1299.30
CIP Code: 31.0504
Required GPA: 2.5
Credits Required for Major: 55
Credits Required to Graduate: 120
The Sport Management program prepares students for a career in the global sport industry, including, but not limited to, collegiate, professional, amateur, recreational and nonprofit sport organizations. Specialized concentration clusters include business/marketing, communications/public relations and psychology. Students are introduced to sport marketing, sport communications and public relations, recreation administration, event operations, mass media, and technology, and gain proficiency in the principles of sport marketing and analysis, strategic communications, event management and sponsorship, youth/amateur sport programming, facility operations, business management, and more.