2026-27 University Bulletin 
    
    May 02, 2026  
2026-27 University Bulletin

ART (0104) 437 - Advertising and Branding I


Credits: 3.00

Students will explore the principles and techniques of graphic design for contemporary commercial media. Students conceive and develop designs for a variety of client-based briefs ranging from brand identity to 360 campaigns. The development of a professional and competitive portfolio for the current job market is stressed.

Distribution Requirement Arts

When Offered: Fall

Prerequisite 1: ART 330  
Repeatable: No Grade Type: Regular or Pass/Fail