2014-15 University Bulletin 
    
    Nov 24, 2024  
2014-15 University Bulletin [ARCHIVED CATALOG]

BUS (0204) 341 - International Business


Credits: 3

An examination of the foundations and environments of international business. Fundamental objectives and forms such as market expansion, resource acquisition, diversification, joint ventures, foreign direct investment, exports, and licensing are introduced. A comparative approach is used to examine the major environments affecting the growth of international business: legal, cultural, economic, political, financial, and technological. Finally, the action of the multinational enterprise upon its environment, specifically its attempts to develop firm-specific assets that are exploited in more or less ‘market-friendly’ foreign locations, is explored.

When Offered: Fall,Spring

Prerequisite 1: MGT 262  Prerequisite 2: ECA 111  Prerequisite 3: ECA 112 
Free Note: This course open to Juniors and Seniors