|
|
|
Apr 30, 2024
|
|
2024-25 University Bulletin
Marketing, B.S.
|
|
NY State Program Code: 33658
HEGIS Code: 0509.00
CIP Code: 52.1401
(121 credits including 83 credits required in the major)
The undergraduate program in marketing at Adelphi University is designed to offer students a broad business education with an emphasis on professional training for development of marketing strategies and managing marketing operations. This program’s curriculum emphasizes an action learning (i.e., learning by doing) teaching philosophy. Students learn to apply conceptual principles and marketing managerial techniques with the goal of becoming informed, skilled and competent marketing professionals.
|
General Education
All students must satisfy the University’s General Education requirements , in addition to the requirements for the major. Students completing the B.A. degree in the College of Arts and Sciences must also satisfy the University’s foreign language requirement. There is no University requirement for a foreign language for the B.A. degree awarded by other schools of the University or for other bachelor’s degrees such as the B.S. or B.F.A.
Requirements for the Bachelor of Science (B.S.) in Marketing
Required GPA: 2.3
Credits Required for Major: 83
Credits Required to Graduate: 121
The marketing major leads to the B.S. by successfully completing 121 credits of course work, consisting of 38 credits of General Education requirements and liberal arts electives, 26 credits of liberal arts requirements, 33 credits of pre-core, business core and capstone course requirements, and 24 credits of advanced marketing and business courses. Marketing Electives
1Chose any 4 of the following: Degree Map
The degree map is a term-by-term sample course schedule to make it easier for you to understand how to graduate in four years with a Management major.
|
|
|
|