SMP (0855) 432 - Sport Communication & Media Relations

Credits: 3.00

Student experience will focus on ways to build relationships and convey strategic messages to all sports-related constituencies. Techniques discussed will include all forms of communication, such as, but not limited to, news releases, news conferences, television and radio broadcasts, conference calls, the Internet, advertising, direct marketing, printed publications and video.

Prerequisite 1: SMP 205 SMP 275
Free Note: For Undergraduate Students only