2013-14 University Bulletin 
    
    May 11, 2024  
2013-14 University Bulletin [ARCHIVED CATALOG]

MKT (0212) 482 - Marketing Strategy


Credits: 3

Designed to provide an understanding of the major strategy problems facing today’s marketing executive. Students are provided with an opportunity to bring their marketing knowledge to bear in the solution of contemporary marketing problems.

When Offered: Spring

Prerequisite 1: MKT 280  Prerequisite 2: MKT 481